An eye-catching satirical cartoon, “7 Sins in the Digital World,” is now making the rounds on Twitter feeds and it packs quite a punch aimed squarely at today’s somewhat unhealthy social media habits. Seven digital platforms are identified with one of the “sins” or vices. Facebook is associated with Envy, Instagram with Pride, LinkedIn with Greed, Tinder with Lust, Yelp with Gluttony, Netflix with Sloth, and, last but not least, Twitter with Wrath.
That trenchant cartoon might well have been produced by the Halifax-based Canadian Centre for Ethics in Public Affairs, the sponsors of Dr. Justin Tosi’s April 26 Public Talk on one of the biblical “Seven Deadly Sins,” Wrath. His actual theme, “Moral Grandstanding and Self-Righteous Anger,” also ties in nicely with one of its greatest contemporary sources – the Twitterverse. “Moral grandstanding is the use of moral talk for self-promotion,” Tosi told the CCEPA audience. “ It’s people using moral conversation, making moral claims, to present an impressive image of themselves to others.”
Moral grandstanding is getting easier to spot with so much of our lives spent online. Chest-thumping Facebook posts and pontificating Tweets fill today’s social media. Posts presented as personal observations or short political statements tend to be laden with a much different underlying message: “I’ve got something important to say, worth paying attention to, here on the Internet.”
Joining in on social media seems to feed our innate narcissism. Hours are consumed burnishing an image and seeking approval from our online “friends” or registering our “likes” and favourites, piling on with a certain “tribal abandon.” It’s become a substitute for real-time engagement in morally useful projects and community activities. The allure of social media is hard to resist and, if we are honest, almost everyone has fallen prey to using social media as a platform for moral grandstanding, often to express our moral outrage about one issue or another. Some of us, the real zealots, are more frequent offenders than others.
Moral grandstanding seems to be particularly rampant in the Twitter world of academia. One of North America’s most engaged philosophers, Brian Leiter of the University of Chicago Law School, hit a nerve when he quipped in a blog post that Twitter is revealing in that “otherwise intelligent people” tend to “stake out careers on preposterous-but-shocking arguments.”
Most troubling to Tosi is the way moral grandstanding is foreclosing on free, open and meaningful public discussion. Whether it’s the crisis in health care, the state of public education, or the threat of climate change, the critical issues cannot be reduced to GIFs or 140-character declarations.
Moral grandstanding may provide some outlet for moral outrage or a safety-valve, but it encourages people to stake out radical positions to impress their friends, instead of engaging in civil dialogue and a mutual sharing of ideas. Nuances tend to dissolve when factions are formed and people gravitate to echo chambers, likened to “bizarre partisan camps,” often divided along “progressive” or “neo-traditional” lines. Extreme partisanship, formerly the preserve of card-carrying political party activists, spreads to social action committees, teachers’ unions, and education twitter groups.
When normally intelligent people resort to posting very foolish things on Facebook and Twitter, it is often a prime example of a very real psychological phenomenon, group polarization. Before adding to the pile of “likes,” contributing to the blather, or retweeting an insulting comment, it might be advisable to think first, and decide whether it helps anyone trying to grasp an issue in all its complexity.
The threat to civil discourse posed by the Internet’s most diabolical sub-species, the troll, needs to be confronted. Partisan groups seem to breed trolls and serial re-tweeters (or parakeets) who spew mostly nonsense interspersed with insults or slurs directed against those targeted or marginalized by the faction.
Five common fallacious arguments employed by trolls were ‘outed’ in a recent British Channel 4 News “Fact Check” feature, How to Defeat the Troll (online). All of them are regularly employed by moral grandstanders on social media Keep your eye open for examples of these false arguments, aptly described as “rubbish”:
The Straw Man (Person) Attack – Exaggerating or twisting your opponent’s point to make it easier to knock down. Response: You are putting words in my mouth
The Ad Hominem Argument – Attacking the person rather than addressing the point they are making. Response: That’s an insult, not a counter-argument.
Anecdotal Evidence – Assuming your personal experience trumps more reliable sources of information. Response: That’s one example, can you cite any more?
Whataboutery – Using someone else’s bad behaviour to deflect from your own. Response: Two wrongs do not make a right.
Shifting the Burden of Proof – Because no one can prove your claim is false… does not mean it’s automatically true. Response: Extraordinary claims need solid supporting evidence.
Civil dialogue and discourse is under threat in today’s mainstream politics, and especially so on social media. Grandstanding is a major factor and it takes many forms. In their quest to solidify their reputation or impress their in-group, grandstanders tend to trump up moral charges, attempt to silence or marginalize ‘outliers,’ and to pile on in cases of public shaming. Small mistakes or poor choices of words can attract swarms of partisans vilifying the supposed perpetrator. Swarming on social media can also have a chilling effect on others.
Most disturbing of all, grandstanders denounce people who hold contrary views, exaggerate emotional displays, and ramp up discussion until it degenerates into what Toshi calls “a moral arms race.” Today, everyone seems to have their own platform: It’s time to take a hard look in the mirror and to re-assess why and how we engage with one another over political and moral issues.
Whatever happened to civic discourse in the education world? How and why has EduTwitter become such a wild frontier? How prevalent is moral grandstanding? Is there an alternative to ‘Echo Chamber Happy Talk” or spectacles of “Twitter Warfare”? Is there still hope for EduTwitter?